Google Trends
+9.37
+184% vs its own baseline · 65% of the raw blend
Recent 34.3 · baseline 12.1 · n 7/90
SAMPLE DATA
These Google Trends, Reddit, and price paths are synthetic illustrations generated on this machine. They are labeled sample so the desk can be reviewed without API credentials. They are not live measurements and not market quotes.
9992.HK · HKEX · toys
Labubu
Pop Mart International Group Limited
query “labubu”
100.0
tea z +10.63 · raw z +10.63 · category 0.00
Cold
Own baseline, category removed
The solid line is this brand's search interest. The dashed line is what the rest of its category was doing, scaled onto this brand's own trailing level. A gap that opens above the dashed line is the idiosyncratic move the tea score uses. Both lines are sample paths.
Recent window starts 2026-10-20 · baseline mean 12.1
Tea score uses toys peers so a move the whole category made does not count as this brand's. This category has no other brand on the desk, so nothing was subtracted.
Four checks
ColdIs it spreading?
Pass3 sources are at least 0.75σ above their own baseline (need 2).
Are people buying?
PassReddit upvotes are 14.22σ above their own baseline (line is 1.00σ). Reaction, not proof of purchase.
Is the company small enough?
FailReference size $35.0B is above $25.0B. Static reference, not a quote.
Is the timing clean?
PassThe close is +1.7% over the prior 20 sessions. The line for 'already ran' is +12%.
Reddit mentions
+12.01
+350% vs its own baseline · 20% of the raw blend
Recent 13.1 · baseline 2.9 · n 7/90
Reddit engagement
+14.22
+593% vs its own baseline · 15% of the raw blend
Recent 133.7 · baseline 19.3 · n 7/90
Search interest
Sample Google Trends path. Not a live index.
Close is indexed to 100 at the first point in view and is a sample path, not a quote. Raw HKD prints in the tooltip. Price is not part of the attention score.
Sample mention and upvote totals. Not a live Reddit pull.
Talk
- No comments yet.
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Why this ticker
Labubu is a character in Pop Mart's THE MONSTERS franchise. The listed company is Pop Mart International Group Limited, Hong Kong 9992. Yahoo symbol 9992.HK.
Reference size $35.0B (2026-10). Not a live quote. Used only for the size check.
Subreddits: r/Labubu, r/popmart. Sitewide search runs as well.
Mapping
- Company
- Pop Mart International Group Limited
- Ticker
- 9992.HK · HKEX
- Category
- toys
- Currency
- HKD